Odin New York

After first opening a boutique in the East Village in 2004, the Odin flagship store opened just two years later at the intersection of Soho, Nolita and Chinatown, on Lafayette Street. The store is the New York City anchorage for men’s clothing and accessories. The small, but comfortable space is cozy but well stocked with blazers, trousers, jackets, skirts and footwear aplenty.

Odin’s owners, Eddy Chai and Paul Biradi, have outfitted their space with the same rustic appeal captured by their firstborn East Village location: antique chairs, scuffed-up surfaces and freestanding aged trunks.

The flagship location stocks a range of collections from established and up-and-coming designers like 3.1 Phillip Lim, Agnelle, Our Agency, Robert Geller, Rxmance, Sandqvist, Still Good, Canada Goose and the store’s very own namesakes, Odin and Odin EDP. What Odin excels in is making work-wear for a modern man. In each of the brands available at the store, there’s a sense of longevity: customers will actually want to wear these same styles again and again.

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