Pop-Up Web Site Carries the World Cup Straight to Your Phone

Thursday, June 12th may mark the start of the 2014 FIFA World Cup, but that’s not the only first taking place that day. The website BrazilFourteen will launch on Thursday evening as well – and will focus solely on the tournament, providing users with an opportunity to customize the site with all upcoming matches in their nation’s national color scheme.

Brazil Fourteen was created by British design studio Karoshi and was developed by Paul Davis. It features every one of World Cup matches and allows users to download a fixture list that syncs up to your individual calendar detailing the date and time of every match.

A national sporting even has never before felt so personalized.

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